During the 2010 ATWS panel on Visual Storytelling, NomadsLand debuted a video co-production it created in conjunction with Florida’s Dragonfly Expeditions. The project was designed to instruct tour operators and tourism boards how to create “signature films” and interactive marketing campaigns to use visual  storytelling in establishing direct relationships with potential travelers through ads and social media.

Founder Davin Hutchins said, “Creating simple yet compelling storylines through video about these companies and destinations is really the future of adventure travel. Emphasizing environmental stewardship, triple-bottom-line values and soft adventure in the language of video will be key as the industry goes mainstream.”

From Dragonfly’s blog:

The Labor Day weekend of 2010 brought an exciting opportunity to Dragonfly Expeditions: Our company was selected by  NomadsLand among several contestants to have a professionally produced video shot and edited to be presented at the ATTA World Summit in Scotland in October of 2010.  Davin Hutchins from  traveled to South Florida to capture the sights and sounds that exemplify Dragonfly Expeditions’ journeys and philosophy.

Nomadsland has a unique approach to filmmaking which became very apparent to us when we saw several examples of their work. Their goal is to curate, create and distribute visual media that raises awareness and support of businesses, foundations and NGOs seeking to reshape our planet for a better future by telling inspirational stories of the greening of business, responsible tourism, sustainable global development and the advent of social capitalism.  The goal of the 3-day shoot with Dragonfly Expeditions was not to come up with a mere “clip”, but rather an actual short film or “micro-documentary” which would explore in-depth what the values are that make Dragonfly Expeditions stand out and that drive the relationships our company entertains with its clients, staff, vendors and friends.

Read more…

Climate change has become one of the most complex and pressing environmental issue of this century. But while many of us agree that we must do something, the challenge sometimes seems great. What small action can you take to make a difference? Go Zero. The Conservation Fund’s Go Zero program makes it simple for individuals, corporations, or even entire communities to first measure their carbon dioxide emissions, learn helpful ways to reduce those emissions, and then offset the remainder by planting trees.

Did you know?

Estimates are that as much as 50% of the increase in atmospheric carbon dioxide over the last 50 years may be due to the effects of changing land use patterns. In the United States alone, we lose more than two million acres of forests, farmland and natural landscapes each year to development. And in the Lower Mississippi River Valley, more than 20 million acres of native forestland have been cleared in the last century.

While restoring America’s forests alone will not stop global warming, given the scale of the effort required to tackle climate change, we need to pursue new technologies that help us reduce our footprint and at the same time, recognize and use the tools we have at our fingertips.

The Conservation Fund and award winning filmmakers from Nomadsland have teamed up to create our first ever environmental documentary. The 5-6 minute high-definition film features the Fund’s partnership with the US Fish and Wildlife Service, Gaiam and its customers as they help address two of the world’s most pressing environmental challenges – habitat loss and climate change.

Gaiam, a lifestyle company, has collaborated with the Fund’s Go Zero program since 2006 by offering its customers the opportunity to zero out the carbon footprint associated with shipping their purchase. Gaiam was the first company in the U.S. to offer such a program. “We know the option for our customers to zero out the carbon impact of shipping their Gaiam order is important to them,” said Christopher Fisher, director of customer experience. “At Gaiam, we believe simple choices make a difference. Providing access to Go Zero is a simple, yet significant way our customers can help the earth. We congratulate The Conservation Fund on the planting of its millionth tree and are proud to be their partner.”

This groundbreaking ATTA Webinar was with Davin Hutchins, founder of NomadsLand. NomadsLand is an interactive marketing company and video publishing platform for socially- and environmentally-conscious tour operators, tourism boards and adventure travel firms. In this crash course, Davin explained how to develop an overall video marketing strategy, how to produce a definitive “micro-documentary,” how to partner with fellow tour operators and tourism boards on co-productions, how to set up your own HD video shop for under $5,000 and how to syndicate your microdocs and video in widgets that actually book reservations. ATTA professionals work in an increasingly competitive landscape. To rise above the noise on the web, travel professionals and sustainable destinations must master video and social media. Give your future guests vicarious travel experiences online that convince them to come to you.

Travelocity and its customers have helped the Fund’s Go Zero program plant more than 23,000 trees since 2007. “We’re proud to work with The Conservation Fund to help restore America’s forests,” said Alison Presley, manager of Travelocity’s Travel for Good program. “Every time a Travelocity customer makes a donation, it’s a small but important step toward a greener, leafier tomorrow.”

Climate change has become one of the most complex and pressing environmental issue of this century. But while many of us agree that we must do something, the challenge sometimes seems great. What small action can you take to make a difference? Go Zero. The Conservation Fund’s Go Zero program makes it simple for individuals, corporations, or even entire communities to first measure their carbon dioxide emissions, learn helpful ways to reduce those emissions, and then offset the remainder by planting trees.

The Conservation Fund and award winning filmmakers from Nomadsland have teamed up to create our first ever environmental documentary. The 5-6 minute high-definition film features the Fund’s partnership with the US Fish and Wildlife Service, Travelocity’s Travel for Good Program, and Travelocity’s customers as they help address two of the world’s most pressing environmental challenges – habitat loss and climate change.

Climate change has become one of the most complex and pressing environmental issue of this century. But while many of us agree that we must do something, the challenge sometimes seems great. What small action can you take to make a difference? Go Zero. The Conservation Fund’s Go Zero program makes it simple for individuals, corporations, or even entire communities to first measure their carbon dioxide emissions, learn helpful ways to reduce those emissions, and then offset the remainder by planting trees.

The Conservation Fund and award winning filmmakers from Nomadsland have teamed up to create our first ever environmental documentary. The 5-6 minute high-definition film features the Fund’s partnership with the US Fish and Wildlife Service, U-Haul and its customers as they help address two of the world’s most pressing environmental challenges – habitat loss and climate change.

More than 383,000 U-Haul customers have elected to offset their emissions through a donation to Go Zero. “U-Haul and our customers have made a real difference in protecting the environment and mitigating greenhouse gas emissions,” said John “J.T.” Taylor, president of U-Haul International, Inc. “We celebrate with The Conservation Fund as it plants its one millionth tree. Together we are working to help the communities where we live and serve.”

The benefits of trees are undeniable.  Not only do they absorb greenhouse gas emissions, but they improve air quality, recycle water, create shade, and provide food and homes for humans and wildlife across the planet.  The simple act of planting trees helps sustain our communities and the environment in countless ways.

The Conservation Fund and award winning filmmakers from Nomadsland have teamed up with Dell’s Plant-A-Tree program and the US Fish and Wildlife Service to create an environmental documentary detailing  how Dell and its customers are helping to address two of the world’s most pressing environmental challenges – habitat loss and climate change—through support of the Fund’s Go Zero initiative.

>“Providing a great customer experience starts with delivering great value and continues with working to protect the environment throughout the life of our systems,” said Mark Newton, lead environmental strategist for Dell. “The Plant-A-Tree program lets us partner with our customers, The Conservation Fund and U.S. Fish & Wildlife Service to make a positive difference for our planet.”

Climate change has become one of the most complex and pressing environmental issue of this century. But while many of us agree that we must do something, the challenge sometimes seems great. What small action can you take to make a difference? Go Zero. The Conservation Fund’s Go Zero program makes it simple for individuals, corporations, or even entire communities to first measure their carbon dioxide emissions, learn helpful ways to reduce those emissions, and then offset the remainder by planting trees.

Climate change has become one of the most complex and pressing environmental issue of this century. But while many of us agree that we must do something, the challenge sometimes seems great. What small action can you take to make a difference? Go Zero. The Conservation Fund’s Go Zero program makes it simple for individuals, corporations, or even entire communities to first measure their carbon dioxide emissions, learn helpful ways to reduce those emissions, and then offset the remainder by planting trees.

Did you know?

Estimates are that as much as 50% of the increase in atmospheric carbon dioxide over the last 50 years may be due to the effects of changing land use patterns. In the United States alone, we lose more than two million acres of forests, farmland and natural landscapes each year to development. And in the Lower Mississippi River Valley, more than 20 million acres of native forestland have been cleared in the last century.

While restoring America’s forests alone will not stop global warming, given the scale of the effort required to tackle climate change, we need to pursue new technologies that help us reduce our footprint and at the same time, recognize and use the tools we have at our fingertips.

SnagFilms is a leader in documentary exhibition and filmanthropy. At this Weds One you will learn how you can take advantage of their platforms to promote your work.
SnagFilms is committed to finding the world‘s most compelling documentaries, whether from established heavyweights or first-time filmmakers, and making them available to the wide audience these titles deserve.

SnagFilms.com is a website where you can watch full-length documentary films for free, but we’re also a platform that lets you “snag” a film and put it anywhere on the web. With a library of over 850 films, and rapidly growing, you’re bound to find films that resonate with your interests. We make it easy for you to find a film that shines a light on a cause you care about. You can then open a virtual movie theater on any web site, so any one can watch your favorite SnagFilms for free.

SnagFilms can be summed up in four words: Find. Watch. Snag. Support.

FIND. Whether using our custom search tools, browsing by topic, or tuning into one of the great channels provided by our partners, with a few clicks you’ll be able to find what you’re looking for.

WATCH. By streaming films worldwide, on-demand, 24×7 and with no software installation or downloading required, we have radically expanded the audience for documentary films. All you need is a decent broadband connection. Just click play, go full-screen, and lean back and enjoy our films.

SNAG. Widgets let you take your favorite SnagFilms with you wherever you like to go online. Open a virtual movie theater right in your webpage, blog, Facebook or MySpace page, or just about any other place online you can think of.

SUPPORT. At their best, documentaries don‘t merely entertain us, they engage and inspire us to action. We provide a link for you to a charity related to the topic of each film (many of them selected by the filmmaker) so you can get involved, immediately. And just by embedding our widgets, you’ve donated your pixels and helped support independent film.

Confirmed Panelists:
Ross Koenig, Snag Films
Davin Hutchins, NomadLands LLC

RSVP to membership@wifv.org
$10 WIFV Members; $20 public

BIOGRAPHIES
DAVIN HUTCHINS is a filmmaker, producer and social entrepreneur specializing in news, documentaries and new media with a emphasis on international social issues and online delivery platforms. In addition to running NomadsLand, he is also the Director of the Independent Digital Distribution Lab at PBS & ITVS, where he strategizes with independent filmmakers, PBS and ITVS about acquiring new audiences through partners like iTunes, Amazon, NetFlix, Roku and Hulu. Hutchins has fifteen years experience in television journalism and has worked with CNN, BBC World, TechTV, Witness, Internews, SnagFilms, the U.S. State Department and The Huffington Post. In 2008-09, as Managing Producer at American News Project in Washington, D.C (now the Huffington Post Investigative Fund), he produced investigative video reports on immigration, the environment and the 2008 U.S. presidential race which appeared on outlets such as The Huffington Post, Al Jazeera English, CNN and Talking Points Memo. His online video reports have tallied more than two million views and tens of thousands of comments. Hutchins directed “The Art Of Flight”, his debut feature documentary which featured at AFI Fest Hollywood, International Documentary Festival Amsterdam and Bangkok International Film Festival.

Date(s): March 3, 2010
Time: 6:30 PM
Sponsor:
Location: Interface Media Group 1233 20th Street, NW Washington, DC 20036 Dupont Circle South METRO
Web Address:
Email: membership@wifv.org